Migrations, MCP-driven workflows, analytics that survives, and the messy realities of moving marketing sites off WordPress.
migrations P1 · cornerstone For developers and agencies running 20–80-page WordPress marketing sites — the exact four-week sequence we use, with the audit checklist, the redirect template, and the Search Console checks.
emdash P2 For the agency owner who's read all the EmDash hype and wants the boring version: what we measured across six weeks of building, evaluating, and pitching EmDash work — before any client site went live. The bugs, the gaps, the things we'd wait on, and the things that already work.
migrations P3 For the marketing lead at a small SaaS whose 30-page hand-coded HTML site has become a dev bottleneck: when migrating to a CMS makes sense, when starting fresh on EmDash + Astro is faster, and the surprisingly common third option — leave it alone.
astro P4 For the agency owner who keeps losing the 'why is your site faster than ours' argument with prospects: the Lighthouse CI budget config, the JS-shipping rules, and the image pipeline that ship Lighthouse 95+ on every page on Cloudflare Pages.
astro P5 For agency leads building client microsites and developers shipping greenfield Astro projects: how Astro's content collections and EmDash's typed content types compose into a marketing site your client's marketing team can edit through Claude — without writing two stacks.
emdash P6 For Cloudflare Workers developers and the EmDash early-adopter community: the exact scaffold, schema, permissions manifest, and admin UI we used to ship our first production EmDash plugin in a week.
vibecoding P7 For developers who already live in Cursor and Claude — why WordPress is structurally hostile to your workflow, and what a vibecode-native CMS actually feels like.
analytics P8 For agencies and marketing leads tired of analytics that work in October and break by January — the exact GTM container shape, UTM cookie pattern, and CSP rules that don't rot.
emdash P9 For the in-house marketing lead or agency PM trying to decide whether to migrate this quarter — the honest comparison across editor UX, AI compatibility, performance, cost, and ecosystem.
migrations P10 For agency owners and SMB marketing leads watching their devs drown in plugin maintenance: here's why we moved off WordPress this year, and what we moved to.
We do this for clients every week. 30 minutes, no obligation.